PCL-SUMO and HORN GmbH both part of the HORNGROUP pooled their products and expertise to take centre stage at India’s first ever Automechanika exhibition.
Automechanika New Delhi 2013 – dedicated to the automotive market – was a sell-out success, attracting industry professionals from India and across the world to view more than 250 exhibitor stands from China, Germany, India, Italy, Russia and the UK.
PCL-SUMO and HORN presented both brands – PCL and HORN TECALEMIT – to over 20,000 visitors – and were delighted with many new contacts, leads and enquiries generated at the show.
Visitors were introduced to the new PCL branding and product portfolio, with the spotlight on its world-leading nitrogen inflation equipment, including the N6 model developed for trucks and buses in India, and the company’s innovative range of digital and handheld inflators.
Customers were also treated to the unveiling of HORN’s products, most of which were shown for the first time in India. Top of the product list was: the world-leading TMS oil monitoring system; the TankQuick fuel extraction product; HORN’s Drum Pump range; the HDM 80 eco commercial diesel dispenser; and the 80 Kombi used oil collector.
PCL and HORN products are all available from PCL-SUMO in India, whose Director Simon Shorter said: “Our success at the Automechanika show marks a major development for the HORNGROUP and the HORN TECALEMIT and PCL brands.
“Both PCL and HORN TECALEMIT portfolios are now fully available to the India market, making them easily accessible to customers across India requiring optimum solutions to improve the performance of dealerships and workshops.
“Automechanika is just one stage of an on-going development process which has already established the PCL brand firmly on the Indian marketplace. The PCL name is becoming increasingly well known as the brand to buy for performance and reliability in the tyre inflation and pneumatic markets. Now, with the backing of the HORNGROUP, the market-leading lubrication brand, HORN TECALEMIT is also available to Indian customers. This joint force will bring huge benefits to Indian customers – who we are confident will reap huge rewards from having ready access to the combined PCL, HORN TECALEMIT portfolio on their doorstep.”